The distinctive and poor landscape of the Bohemian-Moravian Highlands has never provided its inhabitants with sufficient livelihoods for the management of rocky soil. The people in Svratka lived a hard life. Everybody needed to make all the necessary household and farm items themselves. Over time, they have improved so much in a particular field that these activities have become their main source of income.
Enough materials such as clay, stone or wood gave the foundation for crafts. Known industries in Svratka were pottery, matchmaking, linen and weaving, woodworking, and later also plumbing and locksmithing.
The second half of the 19th century is characterized by plumbing.
In 1865, small companies dealing in the hand-made production of metal goods were established. The most important companies are Jan Berounský, Josef Berounský, Josef Kyncl and son and the Svratka Tinsmith Cooperative.
Of course, sheet metal products corresponded to the given time. Only later, simple forming machines were introduced, on which the products were already pressed, and therefore the production of stamping tools began to develop.
In the 1930s, Jan Berounský introduced the production of pendant and table kerosene lamps, which can be found in the production portfolio of Mars Svratka a.s. so far.
After World War II and the Communists came to power, local companies were nationalized and MEVA was established. In the following years, the company became independent and takes over the brand MARS, which was the original brand of kerosene lamps, from the former company of Jan Berounský.
In the 80th years ranked n.p. Mars has included the production of seats for ZETOR tractors as part of its AGROZET concern.
In 1989, the state enterprise MARS Svratka was split off and became independent.
The joint-stock company was established on 1 January 1994.